Matthew Phillips’ World Enduro GP Championship winning bike arrives in Australia


It is with great pleasure that Sherco Australia has been able to assist in delivering 2016 World Enduro GP Champion, Matthew Phillips the very motorcycle that took him to the history making Championship. In conjunction with Sherco France and the CH Racing Team, Sherco Australia has taken delivery of the Sherco 300 SEF which will now be sent on to Phillips.


“It’s a pleasure for Sherco Australia to assist in delivering this history-making motorcycle to Matthew Phillips,” said Stephen Tuff from Sherco Australia. “Matthew helped put Sherco on the map here in Australia with his 2016 Enduro GP Championship. Matthew was the undisputed Champion of Enduro GP in 2016 on a motorcycle that many did not rate. He showed the world that Sherco is not just another bike making up the numbers, but a high-quality enduro machine capable of anything you can throw at it. So, assisting in the journey of the bike making its way from Europe to Matthew in Tasmania is our way of acknowledging Matthew’s service to our brand.”


Matthew Phillips claimed the E2 Class of 2016 World Enduro GP Championship but also the outright Enduro GP title that encompasses all capacity classes. The win catapulting the Sherco 300 SEF into the spotlight and sparking an ongoing demand for the world-leading motorcycle.


“Sherco has continued to grow in Australia,” Tuff continued. “The steady increase in retail demand is very satisfying, particularly for the 300 SEF. It’s an incredible machine that’s capable of a wide variety of riding. Matthew showcased its potential at the highest level with great success in 2016 and the popularity of the bike has increased every year since. It’s been quite a thrill to experience this bike arriving in our warehouse and the interest it has created.”