300 SEF FACTORY 2025

2023 Australian 4-Day Enduro (A4DE) Outright Winning Machine

Since claiming the 2016 Enduro GP World Championship with Australian Matthew Phillips, the 2020 Junior World Championship title with New Zealander Hamish MacDonald, and the 2023 Australian Four Day Enduro outright honours with Jonte Reynders, the Sherco 300 SEF Factory has evolved into an ultra-refined, race-winning platform.

 

Why Choose the MY25 Sherco 300 SEF Factory?

The MY25 Sherco 300 SEF Factory is widely regarded as the best 4-stroke enduro motorcycles available today. Its championship-winning pedigree and continual refinement make it an unbeatable choice for riders seeking a forgiving yet powerful machine. The bike's mountain-bike-like handling and nimbleness ensure precise control in the toughest terrain, while its versatile engine character allows it to excel in both fast-paced races and leisurely trail rides.

In the enduro world, there’s a common misconception that “bigger is better”. At Sherco, we’re challenging that notion by introducing the latest-generation 300 SEF Factory – a proven race winner and the smarter choice for enduro enthusiasts who value agility, control, and precision in their riding.

Whether you're tackling technical trails or competing in enduro events, the MY25 Sherco 300 SEF Factory is designed to perform at the highest level. Its combination of race-winning heritage, technical advancements, and exceptional handling make it the ultimate choice for enduro enthusiasts.

A forgiving motorcycle in almost every way, with mountain-bike-like handling and nimbleness and far from intimidating engine character yet is still incredibly potent out on the trail.
It simply does everything well when it comes to tackling technical terrain and getting through it quickly, or even not so quickly when at trail-riding pace.
That is why it is widely regarded as the best 4-stroke enduro motorcycle available today.


RRP: $17,490 AUD

*RRP pricing does not include pre-delivery, freight, registration, and stamp duty costs. 



300 SEF FACTORY 2025



MY25 UPDATES

The MY25 Factory Enduro range introduces updates across the entire SE and SEF models, including:

• New Bodywork
featuring new in-mold graphics on the radiator shrouds and side panels.
• New Frame Protectors with an anti-slip pattern for improved rider grip.
• New Rear Taillight Bracket provides an improved lift point at the rear of the motorcycle. Also features a new LED taillight assembly.
• New Chassis boasts a 250g weight reduction, forged shock absorber arch, new steering lock on the headstock, new engine cradle geometry, new lower chain guide for reduced noise and weight, new steering column with weight savings and improved comfort.
• New Aluminium Rear Subframe 254g weight reduction.
• New Engine Mounting bolts optimised design for reduced weight.
• New Front and Rear Brake Discs for improved braking power.
• New 7075 CNC Triple Clamps for improved front-end comfort and 150g weight reduction, improved bearing sealing, and new handlebar position (+5mm).
• The New Instrument Cluster Position has been updated to be dampened across two axis, and the wiring layout behind the headlight has been optimised for improved visibility.
• New Larger Handguards for superior protection, new fork protectors, improved protection of the lower tubes, and increased space for running 90/100-21 tyres.
• New engine-skid plates with revised mounting bolts for simplified removal and servicing.
• New Kickstand with embossed ‘SHERCO’ logo.
• The New Cooling System features 157g lighter radiators with a 15% increase in cooling capacity, improved rigidity and airflow of the radiator grilles, silicone hoses, a new, more compact expansion tank, and a new radiator fan (more compact, lighter, and easier to remove).
• New Air Filter Housing for enhanced engine efficiency, easier and quicker side access to the filter for toolless servicing.
• New Lighter Wiring Harness 210g weight reduction, new layout of electrical components at the rear of the motorcycle to improve accessibility, accessibility of the OBD connector through the airbox access panel, and improved ergonomics of the wiring harness routing on the motorcycle.
• Optimised Tank Mounting now features an Anti-Vibration System.
• New Linkage Bolts for reduced weight, improved rear shock comfort and simplified servicing with half-moon ends.
• Simplified Muffler Removal through the right-hand side panel, now providing access to the mounting bolts without needing to remove the panel.

Model Specific Enhancements include:

• New Akrapovic Full Exhaust Systems of SEF models for enhanced performance and reduced noise output that is compliant with the latest FIM standards.
• New Mapping on SEF models to complement the intake and exhaust updates.
• New, More Compact Fuel Pump on SEF models for optimised fuel pressure regulation.
• Integration of the Tilt Sensor that cuts off the engine in case of a fall.
• Lightened and Reinforced Camshaft Bearing Cap on 250/300 SEF models to achieve higher revs with the maximum RPM limit increased from 13,700 to 14,000 RPM.


2025 HIGHLIGHTS

• Class-leading 48mm KYB closed-cartridge fork, fully adjustable with model specific settings
• 50mm KYB shock absorber, 18mm shaft, fully adjustable with model specific settings
SPES Plated-steel pipe and aluminium silencer
Exquisite AKRAPOVIČ full exhaust system
• Convenient radiator THERMO FAN with expansion tank
• Premium BREMBO brakes with GALFER 260mm front / 220mm rear discs
• Ultra-light BREMBO hydraulic clutch
• Benchmark EXCEL Takasago rims shod with MICHELIN Enduro tyres
• Trick black-anodized BILLET triple clamps
• Heavy-duty 6mm AXP HDPE bash plate
• Grippy diamond-pattern SELLE DALLA VALLE seat
• Effective DUAL-MAP switch (Hard & Soft)
• Ergonomic OXIA oversized handlebars with matching NEKEN bar pad
• 9.8L TRANSLUCENT fuel tank

SPECIFICATIONS

Engine:Single cylinder, 4-stroke DOHC, 4-valve SHERCO technology
Displacement:303.68cc
Bore and stroke:84mm x 54.8mm
Fuel system:Synerject digital electronic fuel injection
Cooling:Liquid-cooled with radiator thermo fan and expansion tank
Starter:Electric Start
Battery:BS Battery 12V 140A Lithium
Exhaust system:Full Akrapovič exhaust system
Transmission:Six-speed sequential gearbox, primary gears and chain secondary
Clutch:Brembo hydraulic, multi-disc in oil bath
Ignition:DC - CDI ignition with digital advance, dual map switch: Hard and Soft
Frame:High-strength Chrome-Molybdenum steel semi-perimeter, AXP 6mm HDPE skid plate
Fuel capacity:9.8 Litres
Brakes:Brembo hydraulic brake system with Galfer 260mm front disc and 220mm rear disc
Fork:48mm KYB closed-cartridge fork, fully adjustable with model-specific settings, 300mm travel
Shock:50mm KYB shock absorber, 18mm shaft, fully adjustable with model-specific settings, 330mm travel
Front wheel:1.60 x 21-inch EXCEL Takasago rim (black) with Michelin Enduro Medium tyre
Rear wheel:2.15 x 18-inch EXCEL Takasago rim (black) with Michelin Enduro Medium tyre
Wheelbase:1480mm
Ground clearance:355mm
Seat height:950mm

ACCESSORIES

ACTION SHOTS