What
do you have to say about the growth that Sherco has undergone
in such a short period of time?
The work carried out by the Sherco team during these
four and a half years has been truly remarkable, though we cannot
forget that they were highly experienced people that stood on
their ground perfectly. Hopefully we can apply the same successful
method to the Enduro and Supermotard categories but, in the
meantime, I can surely state that we have started in the best
possible way.
Your entry in different market sectors
- Trials, Enduro, Supermotard,
- Had it been previously
planned or has it been influenced by the market evolution?
Although we had started working only on trials,
we clearly aimed to become a firm specializing in cross-country
bikes. Later, the possibility of acquiring the HRD trademark
boosted the process by making things much easier for us, but
the idea was not new. We have to consider, for example, that
the recently released Enduro 4T engine has been for a long
time in project and designing process, before rumours about
its creation started going round.
Which are, in your opinion, the
advantages Sherco has compared to other firms with a higher
productive output?
Our ability to react and specifically, the passion
put into their work by the whole team. Obtaining a high productive
output is not difficult at all if the previous work has been
appropriately done.
Why has the Sherco production been
divided in two manufacturing centres?
The main reason is that each department has enough
independence to make its own decisions, irrespective of other
aspects other than those strictly related to motorcycle development.
This specialization increases our ability to react to any
eventuality.
When will we be able to see the
Sherco Trials 4T?
Undoubtedly, early in 2004.
Could you reveal to us any new features?
I am sorry, but not for the moment.
What is your opinion about the future
of trials with the 4T?
I don't have a very clear opinion regarding this
matter, but on the other hand, this step was unavoidable if
we take into account aspects such as anti-pollution regulations
and the current trend favouring this type of engine.
What do you thing about the current
situation of trials as a sport?
I think that, on a local scale, trials is in good
health. But, on a world scale, the situation is totally opposite.
Trials does not live up to the expectations of its followers.
I'm thinking of withdrawing Sherco from the World Championship
if the situation does not improve in a short time.
Are there going to be any changes
regarding riders for next year?
We'll be having Sam Connor in England, Jarvis in
the Spanish Championship, Guil in the Junior and also Joan
Pons. We shouldn't forget the Sherco Academy created by Andreu
Codina last year, which has become a beautiful reality this
year, with 12 riders ready to compete in 2004.
What is Sherco trying to accomplish
in the enduro category?
We have already had a good start in the 50cc category
by winning the 2002 French Championship, and by also winning
the Trophee Des Abeilles 2003 and becoming the 2003 French
Championship runners-up. We are starting to work with Italian
rider Stefano Passeri and other national riders with the 450.
Our real entry in the World Championship will take place in
2005.
In which category would you place
the new Sherco Enduro if compared to other models from rival
firms?
The Sherco 4.5i is a true Enduro bike, not a modified
Cross. It has been created for competing with the KTM, Husqvarna,
etc.
Will the range be increased with
different cc bikes or other types of engines?
There will surely be a 250cc in the future, it's
a logic evolution.
Are there going to be motocross
versions?
Not in 2004, but probably afterwards.
What are Sherco's future plans for
the enduro and/or Supermotard with the new bike?
I've already answered about the enduro category.
In the Supermotard case, we have started by obtaining an absolute
success with the 50cc, winning the 2002 French Championship
with Yoan Marche and in 2003 with Mike Valade. Following the
example of trials, we have created the Sherco Cup, with 25
riders aged between 12-18 years. For the moment, 2004 will
be a testing year with the 450i, but in the future we will
surely become more involved in Supermotard with this bike.
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